Therefore your camera , in automatic mode and semi- automatic modes probably greys that whiteness down a little .
Its not the cameras fault , you just didn’t tell it what you wanted.
So here are my tips to photographing the snow , I hope it helps you get great photos.
1/ Use AV / TV or manual mode and overexpose a little.
How ? In Av and Tv the best way to do this is to add in a little exposure compensation.
Every camera has exposure compensation , so look for the EV dial and add +1 or +2


In manual mode , just expose to the right . Find you internal light meter and make sure it reads + 1.
2/ For the brightest sunny days , maybe invest in a polarizing filter , this may darken the bights as well as lessen the glare.
3/Aperture priority will allow you to quickly change apertures to affect your depth of field and is great for detail.
4/ Tv or shutter priority is great for action, (skiers , snowboarders ).
Ask your self is any thing in the scene moving?
5/ Leave your lens hood on , it will stop the snow from falling on your lens.
5/ Find some contrast , ie/ some dark subjects amongst all that whiteness, snow gums , people.
6/ Shoot just after fresh snow , find the first tracks of anything , your footprints are good.
7/Choose your white balance.
If you are shooting in raw , then its easy to adjust, if not , set your white balance to flash to warm up the scene a little.
8/ Take some beautiful snow portraits , with a wide open aperture.
8/ Lastly , Keep warm , keep your batteries charged as they will loose charge in the cold , stay hydrated and have fun.